Who's next to blow up on these rapper-run record labels? Let Lil Baby, Yo Gotti and more tell you.
Who's next to blow up on these rapper-run record labels? Let them tell you. Interviews: Robby Seabrook III and Aleia Woods Editors Note: This story originally appeared in the Spring 2021 issue of XXL Magazine, on stands now. One of the biggest achievements in a rappers career can be building a successful record label. What started as just a name and a logo becomes a competitive option for talent and an incubator for new artists. The rapper who birthed the brand has their celebrity platform and cosign to offer to their signees. The success of the rappers roster proves that they know how to be a boss and have an ear for talent. This is a hip-hop thing. There is no genre of music that has this many artists with their own record labels. And right now, here are 10 artist-run record labels to look out for. Check out who on the team is next on deck, according to Lil Baby Yo Gotti DaBaby 300 Entertainment CEO and cofounder Kevin Lilesand more. See the Artists Up Next on These Rapper-Run Record Labels Lil Baby, Yo Gotti and more share why these rappers are up next. Check out more fromXXLs Spring 2021 issue including