Kendrick Lamar Cements Mighty Return In Must-See 'Family Ties' Video SOHH.com

sohh August 27, 2021 Kendrick Lamar 51
Kendrick Lamar Cements Mighty Return In Must-See 'Family Ties' Video  SOHH.com

Grammy-winning rapper Kendrick Lamar is really back-back. The hip-hop star and elusive Top Dawg Entertainment member has come through with his cousin Baby Keem

Share Kendrick Lamar Cements Mighty Return The must-see visual clocks in at over four minutes in length and has plenty of cinematic galore. Along with the mind-blowing videos elements, the song itself is just his first official collaboration with Keem. family ties is Lamars first feature since 2018, and sees Keem and Lamar come together for the first time, notably making it the second-ever artist collaboration in Keems public musical output, and his first with Lamar. family ties is a high-powered proclamation exploring the meaning of legacy and success, an insight into the relationships and experiences that have both defined and propelled Keem in his journey. The family ties video features Keem, Kendrick and Normani and is directed by Dave Free. Earlier in the week, Keem and K. Dot released the videosmind-blowing trailer. The visual itself is an absolute must-watcheven at just under 20 seconds in length. While fans still had to wait just over 24 hours before hearing and seeing the new visual, the trailer gave an idea of how it sounded just in reverse. Kendrick Lamars Family Ties Dropping Friday Earlier in the week, Keem went to his Instagram pagewith just his third active post. The pic is a super throwback shot of himself as a kid and a teenage-looking Lamar. Keems teaser could easily be the singles artwork. family ties Thursday // 9pm PST TDE Responds To Kendrick Lamar A few days ago, Top Dawg Entertainment responded to Lamar publicly announcing his final albumwith his label. The hip-hop powerhouses key bosses Anthony Top Dawg Tiffith and president Punch stepped forward to address Kendricks huge reveal. Instead of catching feelings, Top Dawg saluted Lamar on gearing upto release his last official studio effort under his watch. He also reminded the world Lamar is a living greatest of all time musician. Its been an honor and a privilege for TDE to bless the world with the GOAT! Punch issued a full statementon the concept of growth and connected it to Lamar preparing for the next phase in his life. He also reflected on the audio gems K. Dots released through TDE. Kendrick Lamar EP, Kendrick Lamar OD, Section 80, GKMC, TPAB, Untitlted Unmastered, DAMN, Black Panther Soundtrack what a run! This is a celebration. Kendrick Lamar Announces Final TDE Album Hours prior, Lamar returned from the hip-hop shadowsto announce his next studio offering will be his last with the label hes spent his entire music career with. Lamar hit up his Instagram page with everything completely wiped out except a single post showing a folder titled nu thoughts. Inside the post urged followers to visit oklama.com where he revealed his first public words in months. I spend most of my days with fleeting thoughts. Writing. Listening. And collecting old Beach cruisers. The morning rides keep me on a hill of silence. I go months without a phone. Love, loss, and grief have disturbed my comfort zone, but the glimmers of God speak through my music and family. While the world around me evolves, I reflect on what matters the most. The life in which my words will land next. While he confirmed preparing for the TDE departure, Lamar also encouraged creators to continueseeking comfort from Top Dawg and the ability to have their talent reach the masses at the star-studded record label. As I produce my final TDE album, I feel joy to have been a part of such a cultural imprint after 17 years. The Struggles. The Success. And most importantly, the Brotherhood. May the Most High continue to use Top Dawg as a vessel for candid creators. As I continue to pursue my lifes calling. Theres beauty in completion. And always faith in the unknown. Thank you for keeping me in your thoughts. Ive prayed for you all. See you soon enough. -oklama Read more


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